About the Role
Onwards Together!Illumio is the leader in ransomware and breach containment, redefining how organizations contain cyberattacks and enable operational resilience. Powered by the Illumio AI Security Graph, our breach containment platform identifies and contains threats across hybrid multi-cloud environments – stopping the spread of attacks before they become disasters.Recognized as a Leader in the Forrester Wave™ for Microsegmentation, Illumio enables Zero Trust, strengthening cyber resilience for the infrastructure, systems, and organizations that keep the world running.Remote in EMEA/APJOur Team's Vision:Our Marketing team illuminates and evolves the global brand, driving revenue and empowering future success for our Sales team. As a leader in Zero Trust Segmentation, we are dedicated to helping organizations prevent cyberattacks and mitigate the impact of ransomware.Renowned for our innovative solutions and collaborative spirit, we foster an inclusive environment within Marketing and across the company. Join one of the industry's most creative and dynamic teams, where you'll discover opportunities to excel, be empowered to set ambitious goals and define your path to success!We're hiring a Digital Marketing Manager to own paid digital performance across EMEA and APAC, running the channels that drive pipeline in these regions while making sure our campaigns actually land with local audiences, not just translated ones.You'll report into our global campaigns team based in the U.S., acting as the regional expert who knows what works (and what doesn't) in these markets, while keeping campaigns aligned with global strategy and brand.Your Impact:Plan, launch, and optimize paid campaigns across Google, LinkedIn, programmatic, and Reddit for EMEA and APAC audiencesManage regional budgets and pacing, and report on performance against pipeline and revenue targetsServe as the point person for localization, briefing translators and agencies, reviewing localized landing pages and campaign assets for accuracy and cultural fit, and flagging where a literal translation won't land the way the message needs toIntegrate closely with field marketing leaders across EMEA and APAC, aligning digital campaigns with regional events, account-based programs, and pipeline prioritiesPartner with regional sales teams to make sure campaigns reflect local buying behavior, competitive landscape, and compliance needs, such as GDPR in EMEA and data residency requirements across APAC marketsEnsure regional campaign and customer data is stored and processed in accordance with local data residency requirements, working with IT and legal as neededBring market intelligence back to the global team, including what's resonating regionally, where global assets need adaptation, and where regional nuance should shape global strategyTest and iterate on channel mix, targeting, and creative by market rather than applying a one size fits all playbookYour Toolkit:4+ years running paid digital campaigns (Google, LinkedIn, programmatic; Reddit experience a plus) in a B2B SaaS environmentExperience marketing across multiple EMEA and/or APAC markets, with a clear understanding that localization means more than translationTrack record of working closely with field marketing to align digital programs with regional events and campaignsFamiliarity with regional data privacy and residency requirements (GDPR and equivalents)Comfortable working async with a team based in a different time zones, and a strong written communicator who can bring the U.S. team up to speed without a meeting for everythingAnalytical enough to defend your budget allocation with data, not instinctBased in EMEA or APAC, fully remoteOur CommitmentIllumio believes that an environment of unique backgrounds, experiences, viewpoints, and individual contributions creates a culture of belonging, drives our future, and makes us s