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Head of Content Marketing (Contract)

PagerDuty San Francisco 1mo ago
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About PagerDuty (Wikipedia Record):

PagerDuty, Inc. is an American cloud computing company specializing in a SaaS incident management platform for IT operations departments.

About the Role

<div class="content-intro"><p>PagerDuty, Inc. (NYSE: PD) is the global leader in AI-first digital operations. By automatically detecting, diagnosing, and remediating issues, the PagerDuty Platform orchestrates AI agents and automated workflows with context from over 750 integrations. Trusted by approximately two-thirds of the Fortune 100 and nearly half of the Fortune 500, PagerDuty is the industry standard for organizations scaling resilient, autonomous operations. Notable customers include Chipotle, Cloudflare, Docusign, Fox, Nvidia, Salesforce, Spotify, Zoom and more. We are growing rapidly and hiring top talent with leading AI skills across engineering, sales, product, marketing, and beyond as we build the leading digital operations platform.</p> <p>&nbsp;</p></div><p>We are&nbsp;seeking a <strong>Head of Content Marketing (Contractor)</strong>&nbsp;to drive our content strategy and production across the organization. Reporting to the Chief Communications Officer, this contractor will serve as the connective tissue between Communications, Marketing, Product Marketing and Performance Marketing — translating business and product priorities into a steady pipeline of high-quality content across formats, and using data to continuously sharpen what we produce and where we distribute it.</p> <p>This is an opportunity for a versatile writer-strategist who is equally comfortable drafting a punchy ad headline and structuring a 20-page whitepaper, and who wants to own both the craft of content and the numbers behind its performance.</p> <p>The Head of Content Marketing will be a key driver in developing and executing our content strategy. You will lead a team of agency content creators, collaborate with cross-functional teams, and leverage your creative vision to produce engaging and informative content that resonates with our target audience.</p> <p><strong>What You’ll Do</strong></p> <ul> <li>Write, edit, and manage the production of ebooks, whitepapers, blog posts, thought-leadership articles, and other long-form assets from concept through publication.</li> <li>Write and edit ad copy, email copy, social copy, and other short-form content in support of always-on and campaign-specific marketing efforts.</li> <li>Develop and execute a content marketing strategy aligned with business goals, target personas, and the buyer’s journey.</li> <li>Collaborate with Marketing, Product, and Sales teams to understand audience personas, industry trends, and customer pain points to inform content creation.</li> <li>Create, edit, and manage a variety of content types, including blog posts, whitepapers, case studies, eBooks, webinars, videos, and more.</li> <li>Partner with subject matter experts to translate complex technical topics into clear, engaging content.</li> <li>Manage the Content Calendar.<strong> </strong>Prioritize and sequence content requests against business priorities, keeping stakeholders aligned on timelines and deliverables.</li> <li>Track and report on how content performs across syndication channels, distilling metrics such as engagement, downloads, and lead quality into clear recommendations.</li> <li>Optimize content for SEO, lead generation, and brand consistency.</li> <li>Team with Performance Marketing on Paid Content. Collaborate with the Performance Marketing team to align organic and paid content strategy, adapting assets and messaging for paid channels.</li> <li>Ensure all content reflects PagerDuty's brand voice, style guidelines, and quality bar prior to publication.</li> <li>Collaborate with external agencies, freelancers, and partners as needed.</li> <li>Support campaigns, product launches, and events with tailored content.</li> <li>Stay up-to-date on industry trends, competitor content, and best practices.</li> </ul> <p><strong>Required Qualifications</strong></p> <ul> <li>5-8+ years of experience in content marketing, preferably in B2B SaaS or technology</li> <li>Exceptional writing, editing, and storytelling skills</li> <li>Experience creating content for technical and business audiences</li> <li>Strong understanding on technology topics</li> <li>Willingness to experiment and push the envelope with AI, but also know a human needs to be behind all content&nbsp;</li> <li>Excellent project management and organizational skills</li> <li>Familiarity with SEO, analytics, and content management systems (e.g., WordPress, HubSpot)</li> <li>Ability to work cross-functionally and manage multiple projects simultaneously</li> <li>Creative thinker with

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