About the Role
We’re a team of experts pushing the limits of what’s possible, united by our common goal to unlock true freedom through digital ownership, making technology accessible for all. We believe in a world where users, creators and enterprises manage their value with ownership and freedom. Our curiosity drives us to innovate, empowering individuals on a global scale. We believe change is constant and our team moves forward as one, with a culture of problem-solving where every employee is empowered and supported to challenge tradition and create solutions. Our mission is simple: to make self-custody accessible and give people the keys to their own financial futures. If you want to make a true impact, we want you to join us at Ledger.At Ledger, we’re proud to be the global platform for digital assets and Web3, with over 20% of the world’s crypto assets secured through our Ledger devices. With our headquarters in Paris, and offices in Vierzon, Grenoble, Montpellier, London, Portland, Geneva, Zurich and Central Singapore, we have a team of around 600 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including the Ledger hardware wallets line with more than 7.5 millions units already sold in 200 countries. The team:You'll join the Data Team, responsible for turning data into actionable insights and recommendations for our consumer sales and marketing operations across all channels.What you’ll be doing:Own analytics across the full consumer sales scope: Ledger.com e-commerce, Amazon marketplaces, wholesale and resellers/distributors - covering both sell-in and sell-out- with one consistent view of revenue, units and margin reconciled in Snowflake, our source of truthDevelop and improve data models (dbt/Snowflake) across varied data sources (sales, sell-out, marketing, web analytics) with the support of the data engineering team; co-own data quality alerting (SKU, refunds, sales anomalies)Build and maintain Tableau dashboards for business stakeholders: e-commerce performance, wholesale, resellers sell-out, affiliation, editorial content, shipping costsOwn the measurement of performance marketing channels - SEM / Google Ads, affiliation & retargeting, Amazon Ads: spend, revenue attribution, ROAS/CAC across GA4, ad platforms and internal sales data, reconciling discrepancies between sourcesMeasure the true impact of pricing, promotional and marketing campaigns using causal inference methods (CausalImpact, pre-post, control/synthetic groups) and recommend budget arbitrations to the Growth teamModel customer value (LTV, repurchase behavior, services attach) and feed it back into marketing ROI decisionsContribute to cross-functional data projects (Salesforce data model, new data source integrations) and leverage AI tooling (Claude, LLM-based workflows) to scale analytics deliveryCreate and deliver presentations that turn complex analyses into clear recommendations for stakeholders up to ExCom levelWhat we’re looking for:Strong SQL and dbt skills (Snowflake)Python for analysis and statistics; experience with causal inference methods is a strong plusStrong Tableau skillsFamiliarity with marketing/web analytics data: GA4, ad platforms (Google Ads, Amazon Ads), affiliation networks3-4 years of experience in data analytics/analytics engineeringData driven and business oriented; able to challenge stakeholders' methodologyExcellent organizational skills, fluent in EnglishAt Ledger, we are dedicated to continually investing in our employees which is why we offer more than just salaries; we provide comprehensive compensation packages that include a wide range of benefits. Here are some of the benefits you can look forward to: